Born in Munich, Germany in 1965, Tissa Fontaneda spent the majority of her life abroad. After graduating from The University of Turin, Italy, with a Ph.D in Literature and Philosophy, she then moved to Paris to pursue her teenage dream of working in fashion. It was at Daniel Swarovski that Tissa began her career as a design assistant to Rosemarie Le Gallais and Hervé Leger.
Following a strong desire to unify her creative vision with expertise in the world of luxury accessories, Tissa launched her eponymous label in 2005 reminiscent of “classic luxury” with a modern twist. Characterised by impeccable quality, artisan craftsmanship and attention to detail.
Only at the beginning of the last century in France, cashmere was used initially for underwear. In the 20's COCO CHANEL and JEAN PATOU showed the world how such inimitably beautiful cashmere knitwear could be done. Thus, the cashmere knitwear industry began at its highest level. This is how cashmere fibers’ triumph began. Italian spinning mills were especially distinguished for the purity, uniformity and fineness of the fiber they spun. It was the excellent water quality of these regions that made the difference and is still so today.
Why a Cashmere product is so valuable depends on many factors. Apart from selecting the best yarn, a factor which determines the price of cashmere products is also the uniqueness and scarcity of the raw material, because only about 5% of annual fiber production accounts for wool, animal hair and silk. Cashmere goats ship yearly only about 5 500 tonnes worldwide. Just by this you can tell that not everything which is called cashmere is cashmere, because the quantity of cashmere knitwear on the market exceeds the theoretical amount. High-quality conditions determine the value of cashmere yarn: The length of the fiber - The fine undercoat of the cashmere goat is the raw material from which such a cashmere yarn is made.
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